@marxlayne Celebrates 25 Years with a Staff Reunion – Farmington-Farmington Hills, MI Patch http://farmington-mi.patch.com/d/articles/marx-layne-celebrates-25-years-with-a-staff-reunion
Archive for the ‘Employee Relations’ Category
Tags: digital media, Marx Layne, public relations
Tags: Communications, Employment, Internships, public relations
It’s about that time of the year.
The time when bright-eyed and bushy-tailed college students will attempt one of their first forays into the world of business-securing an internship.
Having “been there, done that,” and asked about internships by several university classes to which I’ve spoken, I thought it was time to put some tried and true advice in writing.
1. Do your research. Research both the company to which you are applying and the person whom you will be interviewing. Flattery works. In your cover letter, tell the executive to whom you’re writing why you think their company is so great. Tell them again in person.
2. When you send a cover letter, address it to a specific person. When I receive a cover letter addressed to ” To Whom it May Concern,” here’s how I respond:
Applicant: To Whom it May Concern:
Me: Oh. Well then. It doesn’t concern me (hitting the delete button).
3. Demonstrate to the interviewer that you have an interest in the industry sector in which they work, even if it’s not your first choice for a job.
4. Come prepared to interviews with relevant examples of projects you worked on in class or volunteered for in mind. Talk about them intelligently to show that although you may not have had previous internships, you have conducted basic work in the industry.
5. If you provide writing samples for the interviewer, bring copies of materials you can leave behind. They can’t talk to you and read your knockoff of War and Peace at the same time.
6.Ask two or three questions about the interviewer and/or company when given the opportunity
7.Don’t tell the interviewer you wan the position because you’ll learn a lot from their company. Kinda goes without saying. Why else would you be there?
8. After the interview, do send a thank you note. It’s acceptable to send via email or on a physical notecard.
9. Follow up. The candidates that stay top-of-mind for the interviewer get the positions.
10. Unless the interviewer is a LION (LinkedIn Open Networker), do NOT send them a LinkedIn connection request. They don’t know you, can’t vouch for your work and may not want to be part of your network just yet.
Tags: Apple, Business Managment, Business Reading, Steve Jobs
One of my favorite reads is Jim Collin’s look at how good businesses become great businesses.
In Built to Last, Collins uses a series of case studies and research data to highlight leadership criteria which appear to help companies achieve longstanding success. Collins points out that among companies in business 100 years or more, their success, in part, can be attributed to a company CEO who toils away behind the scenes and trains a successor who does likewise.
It appears the “celebrity” CEO, one who is highly visible and largely in it for his/her own notoriety can be the cause of the organization’s downfall when they leave. Upon their departure, the relationships they established evaporate and nobody is left behind to pick up where the previous management left off. One example of a celebrity CEO is Chrysler’s Lee Iacocca. During his reign in the 1980s, the names Chrysler and Iacocca were nearly synonymous.
In the case of Apple, Jobs was a celebrity. His face graced the cover of magazines in life and death. He packed annual meetings where people fought for seats in his audience. People wanted to be in his sphere of influence.
But we really have a hard time gauging the strength of the succession plan for the company he founded and which consumed almost every waking minute he had. Jobs didn’t plan on dying when he did. And while I didn’t know him, I suspect I know leaders like him. They have a bit of an invincibility complex. Apple was Jobs company. He planned on living a long time and providing guidance to his company – his reason for living. In the end, that attitude could be the very downfall of the organization. Let’s hope that Jobs’ successor is toiling quietly away somewhere, working on Apple’s next big thing. It’ll be a tough act to follow.